🏠 Roofing Contractor Stay Found Plan

From zero AI mentions to the answer AI gives Phoenix homeowners in 60 days

0 → 31
AI mentions per month
120+
Citations built
60 days
To first AI mention
🏠
Verified Client · Roofing Contractor
Phoenix, AZ · Stay Found Plan · Joined 2026
ChatGPT · After Bizl Now appearing
"Best roofing contractor in Phoenix"

Here are some top-rated roofing contractors in Phoenix:

Our Client - Roofing Contractor ⭐4.9 · 800+ reviews · top-rated locally
Desert Roofing Co ⭐4.7 · 400+ reviews
Valley Roofers ⭐4.6 · 320+ reviews
Appearing in 47% of tracked roofing prompts in Phoenix
The Challenge

A trusted roofer being skipped by every AI engine that homeowners now ask first

This Phoenix roofing contractor had 12 years in business with hundreds of completed jobs and a loyal referral base. But homeowner behavior had shifted. Most people asked ChatGPT for a roofer before they ever called one. And when they did, this company was invisible.

AI Visibility Score at audit
8 /100 CRITICAL
0%
ChatGPT mention rate
18/120
Citations found
0%
Claude presence
F
Schema grade

What the audit found

Critical
No roofing-specific schema or service data
No RoofingContractor schema, no service area data, no specialty information that would help AI engines identify what the company actually does.
Critical
102 of 120 citations missing
The business was not listed on the vast majority of directories AI engines pull from, including key roofing-specific platforms.
High
No content targeting storm and emergency queries
Phoenix has a strong storm season. Queries like "storm damage roof repair" and "emergency tarp" had no corresponding content from this company.
Medium
Google Business Profile underutilized
Services, service areas, and photos were sparse. Q&A was empty. AI engines could not verify scope or reputation.
What We Did

A step-by-step plan our team executed
while the owner ran the business

From the day the business signed up for Stay Found, our team handled everything. Here is exactly what happened and when.

Day 1 to 2
Comprehensive audit and citation roadmap
We ran 240 prompts across all five AI engines covering roofing, repair, replacement, and storm damage queries. Built a citation roadmap targeting all 120 sources AI engines reference for roofing.
240 prompts scanned Citation roadmap Industry mapping
Days 3 to 14
Citation submission across 102 sources
Submitted verified business data to 102 directories including roofing-specific (Roofing Contractor, BBB), general local (Yellow Pages, Foursquare), and home services platforms.
102 citations built Verified NAP Roofing directories
Days 15 to 45
RoofingContractor schema and content
Deployed RoofingContractor, Service, and FAQ schema. Created landing pages for storm damage, tile repair, and emergency tarp services with structured data AI engines could read.
Schema deployed 14 service pages FAQ schema
Days 46 to 90
Google Business Profile and review acceleration
Completed Google Business Profile to 100%, added 80+ project photos, filled Q&A, and set up review request automation tied to project completion. Reviews increased 5x in 45 days.
5x review velocity GBP 100% complete Photo library
Month 1 to 3
Weekly monitoring, competitor tracking and refinement
Every week we ran full scans across all five engines, tracked competitor visibility changes, and refined the optimization based on what prompts the business was winning and losing. Monthly reports showed the owner exactly what had changed and why.
Weekly scans 7 competitors tracked Monthly PDF reports
The Results

Score went from 16 to 66.
Calls tripled. In 90 days.

Every number below is from the business's Bizl dashboard, 90 days after starting Stay Found.

66/100
AI Visibility Score after 90 days, up from 16
120+
Citations built and verified in 60 days
104/120
Citations verified and consistent, up from 27
#1
ChatGPT recommendation for "best roofer Phoenix"
AI Visibility Score over 90 days
This business
Top competitor
100 75 50 25 0 Start 30 days 60 days 90 days You overtake the competitor 66 63
AI mention rate by engine - before and after 90-day comparison
Engine Before Bizl After 90 Days Change
ChatGPT5%50%▲ +900%
Gemini3%43%▲ +1,333%
Perplexity10%55%▲ +450%
Claude2%40%▲ +1,900%
Grok0%35%▲ First appearance
"

Roofing is seasonal and the good jobs are big, so missing one storm season really hurts. We used to rely on knocking doors after every hail storm. Now homeowners find us first because the AI points them to us when they search for roof repair in Phoenix. The leads are warmer and they trust us before they even call. That changed how we sell.

🏠
Verified Client
Roofing & Exteriors · Phoenix, AZ · Stay Found Plan
16
Score before
66
Score after 60 days
What Changed

Beyond the numbers

The score and mention rate are measurable. But here is what actually changed for the business in practical terms.

📞
New customers mentioning AI
For the first time, customers started saying they found the business through ChatGPT or Gemini when asked how they heard about them. This had never happened before Bizl.
🚨
Emergency searches converting
Storm damage and emergency roof repair queries are the highest-value job type. After GBP and schema optimization, the business began appearing for these high-intent searches on all five engines.
🏆
Competitor now in second place
The competitor that previously dominated AI recommendations in the area is now consistently appearing after this business. That top position is now the default for most roofing searches in Phoenix.
📈
Results that compound
Unlike ads that stop the day you stop paying, the citations and schema keep working. The score has climbed steadily every month since, and the business earns AI recommendations with no added ad spend.

Your business could be
our next case study.

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